Whenever a customer review is published an requires action, Central manages the process and ensures the issue gets resolved.

Whenever a review, comment or concern is published about the company, analyst gather the information and create a case if they believe that action is necessary. Employee responsible will investigate issue and do their best to resolve and respond to the issue in a timely manner.

USER EXPERIENCE :

• Marketing analysts search for company reviews online
• When a review is published involving a concern, request or complaint a Case is created
• The Case is assigned to the person responsible for resolving issue
• Responsible employee takes action necessary to resolve issue